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Why Asphalt Paving Contractors Are a Retail Company’s Best Friend

Owning your own retail business is a tough row to hoe. You’ve always got what seems like dozens of plates in the air at once, and letting even one slip might mean disaster. As a smart business owner you know that strategic business partnerships help make this process much easier, but what you might not know is that asphalt paving contractors can be a retail company’s best friend.

Asphalt Paving Contractors Support Your Business Goals

What does asphalt paving have to do with the success of your business? a lot more than you might think. First and foremost, they provide an attractive and inviting place for your customers, visitors, and staff to park. A well-maintained driveway or parking lot, free from cracks, potholes, and debris speaks volumes about how inviting your business is to its guests; as you’re well aware, appearances are everything when it comes to a retail business.

A clean, tidy appearance inside and out your brick-and-mortar shop demonstrates that your company values professionalism and attention to detail, making shoppers feel at home and instilling pride in staff members. Having an attractive retail space both inside and out can help increase the overall success of your retail business, and this means that maintaining any parking spaces you have available for visitors is a priority.

Maintaining Asphalt Spaces Protects Your Business From Harm

Curb appeal will always be important for commercial business owners, that’s just an established fact. Yet asphalt paving contractors do more than keep parking lots and driveways looking neat and clean — they also ensure that they’re safe for visitors to traverse as well. That’s because regular maintenance or even repaving can protect you from legal liabilities due to visitors sustaining injuries on broken or uneven pavement that you were responsible for maintaining. The costs of being held liable for even one accident can be debilitating for any business.

Also, there are other liabilities that you may face for poorly maintained parking spaces, especially if you run afoul of the Americans with Disabilities Act. The ADA requires buildings that are open to the public — which often include commercial retail spaces — to make accessibility provisions for disabled visitors. This goes further than simply having the appropriate number of handicapped parking stalls and signage. Asphalt paving contractors are intimately familiar with these requirements, ensuring that you avoid any hefty fines.

Asphalt Paving Contractors Help Your Company’s Cost Effectiveness

It’s already been established that asphalt maintenance is integral to both your ability to attract additional business and to minimize your company’s exposure to liability. Both of these help your retail company remain profitable, but there’s another point to be made about how asphalt paving contractors can help your business flourish.

The key here is in overall savings over time. No matter what, it’s quite likely that you will eventually need to have maintenance work completed on your company’s parking areas. The cost of this maintenance can be very high in instances of extensive damage. However, preventative maintenance can help reduce this cost by a substantial margin.

Investing in preventative maintenance measures such as patching small cracks and having a sealcoating applied helps extend the life of your parking lot or driveway. This means you’ll be spending fewer resources on remediation repairs over the lifetime of your parking area — resources you can instead re-invest into your business!